John Oliver just spent 22 minutes of HBO airtime on subscription billing, and the studio audience cheered like a liberating army had rolled into town - turns out, subscription businesses are not popular and won't last without reform.
From January 2027, every subscription business in Britain will have to earn every renewal. Roughly £1.6bn of revenue is about to find out whether it's real. A view from someone who spent 22 years building the machine.
I've stayed quiet for nearly two years. This is the whole story, once, with dates and documents. Then I'm done with it.
In 2024 I lost my business, my savings, and very nearly myself. The silence that followed nearly finished the job. So I built the thing I wish had existed.